Selected Press Releases
INTRODUCING COOLFLOW
Turf Distributors has developed and launched an exclusive new backing for its artificial grass products! CoolFlow is designed to reduce ambient heat, contour to the toughest gradients, rapidly drain high quantities of water, and dry faster than standard artificial turf. We’ve taken turf manufacturing to the next level with this exclusive new technology, creating unique opportunities for Turf Distributors exclusive distribution partners nationwide.
CoolFlow is Turf Distributors’ most adaptable product yet! It’s engineered to be flexible, cooler to the touch, and easy to work with. Its pliable design is setting new standards for the turf industry by improving ease of installation and overall workmanship. The all white backing is cooler and more comfortable to work with than traditional black backings. Better yet, all CoolFlow products are all backed by our industry leading 16-year warranty!
It’s intentionally designed to be more pliable — making seaming simple and easy. CoolFlow’s increased flexibility allows it to contour and conform to the most challenging angles and grades. As a result, CoolFlow is the installer’s choice for artificial grass backings! No other supplier has this technology.
CoolFlow is water permeable and has thousands of micro holes per square foot! Initial testing shows that CoolFlow can drain 800 inches of water per minute. That’s 80 times greater than the industry standard! Its high flow rate quickly wicks away liquids — making it ideal for wet weather and applications that require fast drainage! This exciting new technology also makes cleaning up after pets quick and easy.
Our innovative new backing features a unique composition that allows air to circulate freely — keeping turf dry and cool even in the hottest weather! Its flexible design provides better stability and support for turf fibers, helping them stand up to years of heavy foot traffic.
Turf Distributors’ Artificial Grass Designers have reimagined what turf is capable of. CoolFlow is totally unlike anything that came before it! Its flexible design speeds up the installation process. That’s because it's built to be less rigid and easier to work with, enabling installers to complete projects faster and with better quality workmanship. Products made with CoolFlow technology offer exceptional strength and durability, but with added flexibility and ease of use. All other turf elements have stayed the same. Customers can still enjoy the same color, density, and pile height of our best selling turf with an improved backing.
This one-of-a-kind artificial grass backing is now available on select Turf Distributors products. CoolFlowTM is the wet weather ready, pet friendly, installer preferred product customers have been waiting for. You won’t find this technology anywhere else!
About Turf Distributors
Turf Distributors is the nation’s leading artificial turf supplier! They have products for every possible customer need — including residential yards, commercial landscaping, sports and more!
The Artificial Grass Designers at Turf Distributors have skillfully created the look of living grass with innovative new technologies, DuraBlade, EvoScape, and CoolFlow. The result is artificial grass with unmatched realism, plush feel, and durability backed by up to 16-year warranties!
TURF DISTRIBUTORS ANNOUNCES PRODUCT REPOSITIONING
Turf Distributors is repositioning our products to better serve partners and their customers! We’ve reorganized our turf into four exciting product lines to enable sales and improve the customer experience. Each category is built around specific applications, so customers can easily find the best turf for their project!
Our sales engineers have created product categories to better communicate the revolutionary nature of our turf. This approach will work in tandem with our marketing funnel to provide partners with more sales-qualified leads.
New Categories:
EvoScapeTM provides customers with the high-quality turf they’ve always wanted at a price they can be happy about. Its streamlined design uses fewer materials — so customers can enjoy exceptional quality turf for less than ever before!
LifeScapeTM features a timeless look, redefined for the modern era. It looks just like the grass you grew up on! But unlike natural grass, LifeScape is softer, stronger, and longer lasting.
DreamScapeTM is the designer’s choice for artificial grass! Its sophisticated design and soft-to-the-touch feel turns dreams into reality. DreamScape’s beautifully lush aesthetic looks like it was taken straight from a country estate.
ActiveScapeTM is built for go-getters, fun seekers, fitness junkies, and weekend warriors! Whatever their passion, ActiveScape has the products your customers need for better, more consistent performance.
These categories will help our marketers better educate leads, so they’re more likely to buy. Website visitors will be able to self-select their own marketing experience, and easily find content that matches their specific project needs. Once they know what they want, they can use the ‘Find a Dealer’ button to get in touch with a Turf Distributors retailer near them. Helping visitors find the right content for them will also boost website traffic, and increase awareness for all Turf Distributors affiliated brands.
Our team is very excited about our new product positioning. To enjoy the benefits of Turf Distributors' newly streamlined sales funnel, we recommend that partners implement these changes as well. The choice is theirs. They can keep their existing product names, or switch and tap into Turf Distributors' newly designed sales funnel!
About Turf Distributors
Turf Distributors is the nation’s leading artificial turf supplier! They have products for every possible customer need — including residential yards, commercial landscaping, sports, and more!
The Artificial Grass Designers at Turf Distributors have skillfully created the look of living grass with innovative new technologies, DuraBlade, Evoscape, and CoolFlowTM. The result is artificial grass with unmatched realism, plush feel, and durability backed by up to 16-year warranties!
For more information on Turf Distributors’ wide range of products and services, visit www.turfdistributors.com
Hungry Squirrel headed to New York for Fancy Food Show
Hungry Squirrel is bringing its line of specialty sauces, dressings, and dips to the Big Apple, for New York’s prestigious 2021 Fancy Food Show, a one-of-a-kind exhibition that will showcase the latest advancements in specialty foods.
Hungry Squirrel’s inclusion in this year’s show reflects the brand’s growing popularity among health conscious consumers. Their popularity among dietitians and fitness enthusiasts has led to major inroads with big name retailers, like Amazon and Walmart.
Hungry Squirrel has a special surprise for attendees of the 2021 Fancy Food Show. Their team will be unveiling a host of new recipes, including Korean barbecue and orange chicken inspired sauces!
Visit Hungry Squirrel at booth 6419 to experience the next generation of health foods!
About
Women led and always keto-friendly, Hungry Squirrel’s commitment to better living began with a mother’s love. Businesswoman Sandra DiCicco had dedicated her free time to developing recipes that would allow her son to enjoy the same foods as everyone else, without affecting his health. Sandra’s son lives with type-1 diabetes, a unique health concern which comes with certain dietary restrictions. The idea that her son might feel ostracized for his diabetes frustrated Sandra, but the possibility of him becoming sick from unhealthy ingredients was an even greater concern.
With the help of food scientist Romanna Clark, Sandra began experimenting vigorously with different flavor combinations that would allow her to recreate the tastes of celebrated sauces like ketchup and teriyaki, using only healthy, all-natural ingredients. The resulting recipes went above and beyond everything they had hoped for. Sandra had given her son access to a line of gourmet sauces that would allow him to enjoy everyone’s favorite flavors, without jeopardizing his health. But why stop there? Sandra and Ro made the decision to champion equity full-time, by making their new recipes commercially available to the public.
Ro and Sandra’s new company, Hungry Squirrel, would bridge the gap between taste and nutrition with a line of specialty sauces, fit for almost any diet. The result blended family-inspired recipes with the latest advancements in food science.
In 2020, Amy Baklund joined the Hungry Squirrel team as the Vice President of Marketing and Sales. Her experience working with major retailers, like Kraft and Albertsons, made her the ideal candidate for overseeing Hungry Squirrel’s rapid expansion.
All Hungry Squirrel products are prepared and packaged at an SQF2 certified facility. Our partners in production are established leaders in the food manufacturing industry who have been in the game for over seventy years!
The Grand Escondido Announces New Partnership
The Grand Escondido is partnering with Grand Restaurant Group Catering, to supply their venue with best-in-class dining and service.
The colossal efforts undertaken to restore Escondido’s old Ritz Theatre is a story for the ages. From the dilapidated remains of a once vibrant community center, Escondido’s citizens resurrected a cultural landmark, which will once again serve as the hallmark of civic life.
The redesigned Grand Escondido featured beautiful spaces for the community to enjoy art and entertainment, yet it was still missing one critical ingredient; great food. That’s where GRG stepped in. The exciting new partnership between these two local powerhouses will ensure that guests’ needs are met, while contributing toward community efforts to beautify downtown Escondido.
GRG Catering will serve as a third-party food and beverage vendor for the Grand’s exciting, new event space. In addition to managing the theatre’s concessions, GRG Catering will be opening a brand-new rooftop lounge, featuring specialty cocktails, local beers, and the culinary stylings of Master Chef Amy DiBiase.
DiBiase draws on over a decade of experience managing acclaimed local restaurants. The ambitious, young chef previously served as the culinary lead for downtown’s Intercontinental Hotel, and the award winning Tidal at Paradise Resort & Spa. DiBiase is esteemed for her boldly modern take on classically revered French and Italian dishes.
About The Grand Escondido
Located on the corner of Juniper and Grand Avenue, the Grand is a multi-use arts and entertainment complex, which caters both public and private events. This beautifully renovated and redesigned theatre offers versatile accommodations for every occasion, including wedding receptions, private parties, corporate events, seminars, movie showings, and theatrical presentations.
The development and reestablishment of this community landmark didn’t happen overnight. The Grand Project, spearheaded by Pastor Tim Spivey, is responsible for revitalizing the long-abandoned Ritz Theater, which once served as a cherished cornerstone of community life, before falling into a state of decay and disrepair.
“We view The Grand project, including the renovation of the Ritz Theater to its former glory in both use and design, as a radical act of service to our city. We are willing to take on the sizable cost of doing so ... our vision is to produce a project that the citizens of this community are going to look at five years from now and say that was the best thing to ever happen to Grand Avenue,” noted Spivey.
The project’s estimated cost was a whopping $7 million, and is a testament to the generosity of Escondido’s leading citizens. A single glance at the theatre’s stunning exterior is enough to see that their efforts paid off big time. The overall design draws inspiration from 1930’s architecture and the original Ritz theatre. The once dusty old theatre has been transformed into a vibrant mecca for art, dining, and entertainment.
It only makes sense that such an ambitious project would choose to partner with North County’s premiere restaurant group. The Grand Restaurant Group Catering offers full-service catering, featuring the most celebrated dishes crafted by their master chefs. This dynamic partnership offers community members a delightfully unique culinary experience at a one-of-a-kind venue, whose bold design and historic significance draws interested glances from across the county.
About GRG Catering
GRG Catering specializes in elegantly crafted, gourmet dishes. Their international cuisine is always fresh, in-season, and meticulously prepared. The group prides themselves in their creative approach to culinary experiences, which take time tested recipes and presents them with a delightfully modern twist, similar to how Escondido took a time-honored cultural gem and fortified it with modern amenities, while maintaining the original look and feel of the building.
GRG Catering is a division of the Grand Restaurant Group, a full-service hospitality management organization that delivers unique and meaningful experiences to each and every guest. They seek to transform the current dining landscape through their unique restaurants, special events, and award-winning service.